Oct 23, 2013
GreenTech to Take Place Next June In AmsterdamSource: GreenTech Amsterdam

GreenTech is now the official name for a biennial trade fair for the agricultural chain, focused on product technology for food and ornamental horticulture.

GreenTech is now the official name for a biennial trade fair for the agricultural chain, focused on product technology for food and ornamental horticulture. After industry members weighed in on a name via crowdsourcing, a committee of exhibitors and other stakeholders chose GreenTech to replace the working title, HortiTech. The name GreenTech was suggested by Dutch and international parties. Organizers say the title is in line with the full scope of the exhibition program as an international trade fair for horticulture technology. The first fair, GreenTech Amsterdam, will take place June 10-12, 2014, in Amsterdam. For more information on next year’s event, visit www.greentech.nl.

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