Dec 19, 2016

Greenery: 2017 Color of the Year By Jasmina Dolce

By now you may have heard that Pantone, the global authority on color and provider of professional color standards, has announced the 2017 Color of the Year. Greenery is probably one of my favorites, and it makes sense, since it’s a color that encompasses nature and plants and growth.

According to Pantone, Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew.

“Greenery bursts forth in 2017 to provide us with the reassurance we yearn for amid a tumultuous social and political environment,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “Satisfying our growing desire to rejuvenate and revitalize, Greenery symbolizes the reconnection we seek with  nature, one another and a larger purpose.”

As a supplier of color and decor for the home and landscape, I know it is important for growers to stay on top of color trends. Consumers and business owners look to these trends to decide what products they’ll use to decorate and keep in stock for sale.

Do you take into consideration color trends when deciding your production for the upcoming season? How do you feel about the latest Color the Year, Greenery? There are many plants available that incorporate Greenery into their blooms and foliage. Here are some worth considering:

Aeonium ‘Kiwi Verde’
HMA Plants

Coleus ‘Party Time Lime’
Sakata

Basil ‘Pesto Bambino Green’
Hort Couture

Artemisia ‘Cola Plant’
Hishtil

Ipomoea ‘SolarPower Lime’
Ball FloraPlant

Heuchera ‘Primo Pretty Pistachio’
Proven Winners

Coleus ‘Main Street Dutch Mill Drive’
Dümmen Orange

Trifolium ‘4 Luck Green Glow’
Green Fuse Botanicals

Are you growing any of the above varieties? What are some of your favorite plants that boast shades of Greenery? Shoot me an email at jdolce@greatamericanpublish.com, and let me know. I’d love to hear from you.

— Jasmina