40 Under 40, Class of 2019

Sarita Cantu

Company

Smith Gardens

Job Title

Marketing Manager

Accomplishments

Helped launch the ET Grow app throughout the company as an efficient way to communicate specifications on products and keep track of crop performance.
Responsible for the company’s creative marketing programs as well as website, social media and all major company events.

Extracurricular

Sarita has climbed Mount Whitney; ridden in a 50-mile gravel grinding bike race; participated in a Ragnar long distance race; and competed in a 250-mile, three-day relay race over several mountain ranges. And she’s a certified yoga instructor.

Fun Facts

Horticulture runs in her family — her dad was an agriculture teacher, her brother currently teaches horticulture, her uncle was a plant breeder and her grandmother had “the craziest vegetable garden ever!”