Consumer Trends

Chat Room — June 2020

This month, we asked readers about the California Spring Trials and houseplants. Click on the PDF below to read what they had to say. more »

Who Has the Power?

As a grower, maximizing square footage, maintaining or increasing margins, and simplifying the production process are always top of mind. Strategic thinking runs constant when it comes to container sizes, tray dimensions and low cost... more »

Let’s Talk Pandemic & Horticulture

As I sit here and write this, I am now into day 73 of my Safer at Home crusade. It is not because I had/have the virus, but because I had five levels of my... more »

Mother's Day campaign

Star Roses and Plants Launches “Make Any Day Mother’s Day” Campaign

Star Roses and Plants knows that Mother's Day may look different for many families this year, which is why they recently launched its "Make Mother's Day Any Day" campaign. "With social distancing and travel restrictions... more »

New Resources Available to Promote Plants in Today’s Market

The National Initiative for Consumer Horticulture (NICH) has created a series of engaging memes to inspire consumers while maintaining safe social distance. The organization’s Social Media Committee and the Health and Community Committee created the series... more »

Year of the Lantana

Celebrating Lantana!

Each year, the National Garden Bureau selects crops in various categories to honor and promote throughout the gardening season. This year, lantana was selected in the annuals category, and I certainly am not surprised. It... more »

Ring in 2020 with Classic Blue Hues

I'm sure by now you've heard that Pantone, a provider of professional color standards and digital solutions, announced that Classic Blue is the 2020 Color of the Year. According to the color authority, Classic Blue... more »

Trending in Foliage

Earlier this year, I made it a point to read numerous articles analyzing gardening trends for 2019 and beyond. Some items were fairly predictable ... hello houseplants. Others seemed more like educated guesses, such as... more »

Latest Photos see all »

GPN recognizes 40 industry professionals under the age of 40 who are helping to determine the future of the horticulture industry. These individuals are today’s movers and shakers who are already setting the pace for tomorrow.
Ben Vliestra
Sidney Phelps
Jennifer Moss
Daniel Norden
W. Garrett Owen
Jessica Montgomery
Elien Peters
Rose Oberholzer
Nikki Melin

July 2020 GPN
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