Consumer Trends
Chat Room — June 2020
This month, we asked readers about the California Spring Trials and houseplants. Click on the PDF below to read what they had to say. more »
Who Has the Power?
As a grower, maximizing square footage, maintaining or increasing margins, and simplifying the production process are always top of mind. Strategic thinking runs constant when it comes to container sizes, tray dimensions and low cost... more »
Let’s Talk Pandemic & Horticulture
As I sit here and write this, I am now into day 73 of my Safer at Home crusade. It is not because I had/have the virus, but because I had five levels of my... more »
Star Roses and Plants Launches “Make Any Day Mother’s Day” Campaign
Star Roses and Plants knows that Mother's Day may look different for many families this year, which is why they recently launched its "Make Mother's Day Any Day" campaign. "With social distancing and travel restrictions... more »
New Resources Available to Promote Plants in Today’s Market
The National Initiative for Consumer Horticulture (NICH) has created a series of engaging memes to inspire consumers while maintaining safe social distance. The organization’s Social Media Committee and the Health and Community Committee created the series... more »
Celebrating Lantana!
Each year, the National Garden Bureau selects crops in various categories to honor and promote throughout the gardening season. This year, lantana was selected in the annuals category, and I certainly am not surprised. It... more »
Ring in 2020 with Classic Blue Hues
I'm sure by now you've heard that Pantone, a provider of professional color standards and digital solutions, announced that Classic Blue is the 2020 Color of the Year. According to the color authority, Classic Blue... more »
Trending in Foliage
Earlier this year, I made it a point to read numerous articles analyzing gardening trends for 2019 and beyond. Some items were fairly predictable ... hello houseplants. Others seemed more like educated guesses, such as... more »
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