Breeders

Dümmen Orange will setup 2024 CAST display at new location

Dümmen Orange is busy preparing to exhibit for the upcoming California Spring Trials (CAST) 2024 with a new location this year. Center of Effort will... more »

HilverdaFlorist shares new branding and website for Garvinea series

The breeder of the Garvinea garden gerbera series, HilverdaFlorist, has refreshed its product range with a new look and presents it on a newly launche... more »

Monrovia joins CAST at ThinkPlants locations

Monrovia will be showcasing bold and vibrant colors, including on-trend new perennials at the ThinkPlants California Spring Trials display. A visit to... more »

Editor’s letter: Events and new varieties

The 2024 California Spring Trials event is so close! This month, many of us will be absorbing the eye candy of new introductions and improved genetics... more »

Editor’s Letter: Hot and cold

While most consumers have probably removed their poinsettias now that the holidays are over, growers are reviewing notes from last season and figuring... more »

Westhoff and Dümmen Orange will end URC agreement

After a long and mutually productive partnership, Westhoff and Dümmen Orange have decided to discontinue their licensing agreement for the production... more »