Consumer Trends

Who Has the Power?

As a grower, maximizing square footage, maintaining or increasing margins, and simplifying the production process are always top of mind. Strategic th... more »

#StayPlanted

Greenhouse Coalition Launches #StayPlanted Initiative

To help advance CDC messaging for shelter in place and social distancing guidelines, a coalition of greenhouse growers and interior plantscapers recen... more »

Ring in 2020 with Classic Blue Hues

I'm sure by now you've heard that Pantone, a provider of professional color standards and digital solutions, announced that Classic Blue is the 2020 C... more »

Horticulture and Marketing: Are We Making Enough Progress?

Joining me today is Bridget Behe, professor of Horticultural Marketing at Michigan State University. Bridget earned dual bachelor's degrees in Horticu... more »

The Value and Appeal of Grasses

If you haven't noticed by now, ornamental grasses are a seriously hot plant category at the consumer level. And they have been for quite some time now... more »

PMA, Pantone to Offer Free Webinar on Color Trends

On March 28, the Produce Marketing Association (PMA) and the color experts at Pantone LLC will present a free, hour-long webinar on “Color Trends f... more »

Latest Photos see all »

GPN recognizes 40 industry professionals under the age of 40 who are helping to determine the future of the horticulture industry. These individuals are today’s movers and shakers who are already setting the pace for tomorrow.
Ben Vliestra
Sidney Phelps
Jennifer Moss
Daniel Norden
W. Garrett Owen
Jessica Montgomery
Elien Peters
Rose Oberholzer
Nikki Melin

July 2020 GPN
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