Breeder News

Xiamen International Flower Trials PR

Xiamen International Flower Trials celebrates success

Xiamen International Flower Trials was held by Ernst Benary Samenzucht GmbH, Xiamen Ican Seed Co. and Fujian Flower Association. The first brand event of the Chinese flower breeding industry (XIFT) attracted friends from home and... more »

Dümmen Orange displayed its extensive lineup of annuals, perennials, potted crops, and houseplants during 2024 CAST at Center of Effort winery in Arroyo Grande, Calif.

Dümmen Orange releases 2024-25 perennials catalog

Dümmen Orange displayed its lineup of annuals, perennials, potted crops and houseplants during 2024 CAST, and now you can check out the 2024-25 perennials catalog.  Dümmen Orange  wrapped up the 2024 California Spring Trials (CAST)... more »

HilverdaFlorist shares new branding and website for Garvinea series

The breeder of the Garvinea garden gerbera series, HilverdaFlorist, has refreshed its product range with a new look and presents it on a newly launched website. The online experience is here to teach consumers all... more »

Westhoff and Dümmen Orange will end URC agreement

After a long and mutually productive partnership, Westhoff and Dümmen Orange have decided to discontinue their licensing agreement for the production of unrooted cuttings of Westhoff breeding products at the end of this season. “We... more »

CASTing into spring

Have you had a chance to visit with top breeders and learn about the new varieties being released next year? If not, there is nothing like touring beautiful California and visiting 10 locations and 35... more »

AAS NBS Merger wp feature image

All-America Selections and National Garden Bureau complete merger 

National Garden Bureau (NGB) and All-America Selections (AAS) have announced the completion of an organizational merger of the two non-profit organizations into one. National Garden Bureau is now the parent organization with AAS being the... more »

Rosa 'Meictarus' Heavenly Ascent Pink

Monrovia introduces plants with color, fragrance and texture

Monrovia announced it is offering a diverse range of plants that bring color, fragrance and texture to the 2024 garden. “At Monrovia, we grow such a diverse selection of plants,” Katie Tamony, chief marketing officer... more »

Dümmen Orange North America promotes Kelly Nicholas

Dümmen Orange North America has promoted Kelly Nicholas to head of technical services. Nicholas originally joined Dümmen Orange in 2018 as a technical support specialist until her recent promotion. “We are proud to see Kelly... more »