Associations

PMA Creates Diversity, Inclusion Task Force

In a letter to the Produce Marketing Association (PMA) board of directors, Chair Joe Don Zetzsche announced the creation of a task force to advise PMA and Center for Growing Talent on its commitment to... more »

NGB Debuts Garden Promotion Calendar

National Garden Bureau, in conjunction with GardenComm, has created a calendar of popular “Day of” promotions and industry marketing campaign opportunities that can be used by the green industry for their marketing and social media strategy plans. There are... more »

NGB Announces ’21 ‘Year of’ Crops

National Garden Bureau has announced the five plant classes that will be featured in its 2021 "Year of" the program. For the bulb crop, 2021 will be the Year of the Hyacinth. For annuals, 2021... more »

AAS Names Two New Winners for ’21

All-America Selections recently announced two new AAS Winners for the 2021 garden season. This set of AAS Winners includes: Celosia 'Kelos Candela Pink' (Regional) Squash 'Goldilocks' (National) Growers, retailers and consumers will find these AAS... more »

PMA Fresh Summit to Go Virtual in October

On June 30, the Produce Marketing Association announced its 2020 Fresh Summit Convention & Expo will be a virtual experience instead of an onsite event in Dallas, Texas. It will take place Oct. 13-15. In a... more »

AAS Releases Annual Report

All-America Selections (AAS) recently released its 2019-2020 Annual Report reflecting the group’s activities from the past 12 months. "There is little question that in 2020, we have had to make adjustments to our daily processes... more »

AmericanHort Leads Coalition Letter to USDA for Horticulture Industry Relief

On June 23, AmericanHort today released the following statement after filing official comments urging the U.S. Department of Agriculture to make nursery and floriculture producers eligible for direct relief under the Coronavirus Food Assistance Program... more »

AFE Awards Inaugural Thomas Intern Scholarship

The American Floral Endowment recently announced that Renata Goossen has been named the first-ever recipient of the Paul Thomas Intern of the Year Award, created to recognize an outstanding student who has successfully completed a... more »