AFE schedules young professionals webinar series

The American Floral Endowment (AFE) is launching a new Young Professionals Council (YPC) Professional Development & Leadership Webinar Series, with support of the Demaree Family Floriculture Advancement Fund.

The series brings together experts from across academia and the floral industry to share insights with the next generation of professionals. Developed with direct input from its YPC, the series focuses on topics such as career development, grant funding, leadership, current industry challenges and opportunities, and professional branding.

“Our family is honored to support AFE and this initiative. Investing in the next generation is critical to the continued growth and success of the floral industry. This webinar series reflects the kind of forward-thinking education and leadership development that will empower young professionals to navigate challenges, seize opportunities, and shape the future of floriculture,” said Laura Shinall, daughter of Del Demaree, past chairman of AFE, managing partner of FreshPath Marketing, and chairman of Syndicate Sales.

The Demaree Family Floriculture Advancement Fund supports special projects or programs that address challenges faced by the floral industry. Through this annual grant program, funding is provided for projects that create innovative resources, education and advancements that benefit the industry as a whole.

The webinar series will feature both live and recorded sessions, allowing young professionals, students and early-career faculty to access them on demand.

The first session is an Industry Leader Panel: Stories, Challenges, and Advice for Young Professionals at 1 p.m. EDT on April 23. Currently, the series has five webinars in total running through November.

Visit the American Floral Endowment website for more information and to register.