SePRO Unveils New Business Alignment
To increase its presence in the specialty chemical and agriculture markets, SePRO Corp. announced a realignment of its sales and marketing structure. The newly created role of regional sales leaders will be filled by Shaun Hyde and Mike Jackson. Both Hyde and Jackson will provide leadership to the growing sales organization. “With the support of Shaun and Mike, we have been able to create an infrastructure that prepares SePRO for significant growth while maintaining expertise, focus and a very high level of customer service that are critical to the markets we serve,” says Dr. Tyler Koschnick, vice president of Sales and Research. SePRO is also aligning its marketing organization to create a higher level of market and product expertise while creating efficiencies as a single marketing group. Scott Shuler will be portfolio leader invasive weed management solutions. In this role, Shuler will lead the majority of SePROs herbicide solutions across all markets. In his new position as portfolio leader ornamental solutions, Mark Brotherton will lead marketing of SePROs fungicide, insecticide and other nursery and greenhouse products. Sarah Miller will transition to portfolio leader algae and water quality solutions, having the responsibility for marketing SePROs copper-based product porfolio. Dr. Jeff Atkinson will be portfolio leader turf & landscape solutions, with the responsibility of research as well as the market development of SePROs solutions in the Turf & Landscape markets. For more information, visit www.sepro.com.
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