Feb 7, 2025

Syngenta updates website for Sunfinity sunflowers

Syngenta Flowers has launched a redesigned consumer website for its Sunfinity sunflower brand, providing home gardeners with expanded resources and growing tips.

Sunfinity sunflowers, introduced in 2017, differ from traditional varieties by continuing to bloom throughout the summer. The plant works well in landscapes, patio pots and as a cut flower.

The updated website includes planting tips, inspiration, FAQs and retailer locations. Visitors can also sign up for a newsletter with gardening advice.

“We’ve added more videos and straightforward growing tips to help gardeners feel confident and supported,” said a Syngenta Flowers representative.

Sunfinity sunflowers are available in three varieties in North America: Sunfinity Yellow Dark Center, Sunfinity Double Yellow and the newly introduced Sunfinity Yellow-Red Bicolor.

For greenhouse growers and retailers, Sunfinity offers an extended shelf life and a sell-through rate above 90%. The plant remains marketable beyond its first bloom, making it a viable premium product for garden centers.

The website update supports increasing consumer interest in Sunfinity, aligning with a growing demand for reliable and long-lasting flowering plants.

For more information about Sunfinity sunflowers and to explore the new website, visit mysunfinity.com.

Photos courtesy of Syngenta Flowers.