May 17, 2022

The Fresh Market Promotes Color-Changing Peonies

The Fresh Market, Inc. recently highlighted a hybrid variety of peony for its customers.

Starting Thursday, May 12, the specialty food retailer carried Command Performance Peonies, a hybrid peony variety that changes color every day, according to a news release from the retailer. The Fresh Market currently operates 160 stores in 22 states across the U.S.

Command Performance peonies are grown in Southwest France in the region of Gironde, near the city of Bordeaux, according to a news release from the company. The fully double-bomb shaped flowers are among the largest of all peony varieties.  Once open, Command Performance peonies boast a diameter of up to eight inches with a spicy fragrance.

The cut flowers were sold in bunches of three while supplies lasted.

Blooms start out red but turn brighter during blooming, according to the news release. After two days of blooming, Command Performance shifts its color from red to dark orange to salmon. Eventually it will turn from peach to cream to white. This wonderful metamorphosis has earned Command Performance the nickname “gobstopper.”

“Our careful curation strategy allows us to bring in the freshest, most vibrant florals throughout the year, including new Command Performance Peony flowers for the spring,” said Peter Hrycaj, director of floral and gifts, merchandising at The Fresh Market.

Above, The Fresh Market brought back color-changing Command Performance Peonies from France.