NGB’s Plant Nerds to Visit California Spring Trials
National Garden Bureau (NGB), the non-profit organization promoting gardening on behalf of the horticulture industry and its members, is again traveling to California Spring Trials with four influential garden communicators.
The goal and intent of this sponsored trip is to connect the originating breeder and broker side of the industry with consumers via these influencers with large followings.
Again this year, National Garden Bureau encourages the industry to use the hashtag #CASpringTrials (without a year) to build community and exposure for the event and the new varieties introduced there. Note: you can now follow hashtags on Instagram!
Each year since 2015 NGB has invited a group of bloggers/writers to accompany them to the California Spring Trials. Dubbed the Plant Nerds (#NGBplantnerds), these garden communicators are given a unique opportunity to see the origination point of many of their favorite plants and get an insider’s view of the industry.
The Garden Communicators attending the 2018 Spring Trials are:
- Tracy Blevins – PlantsMap
- Karen Chapman- Le Jardinet and Fine Foliage
- Gail Pabst – National Garden Bureau
- Erin Schanen – The Impatient Gardener
- Marianne Willburn – Small Town Gardener
National Garden Bureau would like to thank the following NGB members for their sponsorship contributions which make this trip possible:
- All-America Selections
- American Takii
- Ball Horticulture/PanAmerican Seed
- Dummen Orange
- Ernst Benary
- Harris Seeds
- Proven Winners
- Sakata
- Suntory Flowers
- Syngenta
Again this year, National Garden Bureau encourages the industry to use the hashtag #CASpringTrials (without a year) to build community and exposure for the event and the new varieties introduced there. Note: you can now follow hashtags on Instagram!
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