PanAmerican Seed Acquires GSBG Begonia Product Lines
PanAmerican Seed recently purchased the begonia product lines from Golden State Bulb Growers.
The acquisition includes genetics of released varieties, breeding rights and seed bank, intellectual property, and marketing assets for the commercial AmeriHybrid and On Top begonia product lines.
There are currently more than 50 AmeriHybrid varieties, which feature unique flower forms and plant habits. Golden State Bulb Growers, Moss Landing, California, has been breeding begonias for more than 100 years and has achieved many breakthroughs culminating in very unique, free flowering, multi-branched plants, with some of the largest blooms on the market today.
“The begonia class continues to grow in popularity among consumer and landscape markets. This investment to build on our PanAmerican Seed begonia offering will widen our reach in this important segment of the industry,” says Anne Leventry, president of
PanAmerican Seed.
The purchase was complete in late-December. Products will be available from PanAmerican Seed distribution partners beginning in April 2018.
For more information, please visit www.panamseed.com.
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