Breeder News
Schoneveld Breeding joins De Groot en Slot
Schoneveld Breeding has become part of the family-owned De Groot en Slot, forming a new partnership aimed at advancing sustainability and innovation in agriculture and horticulture. The transaction brings Schoneveld Breeding under the ownership of... more »
Terra Nova debuts edible ornamental strawberry variety
Terra Nova Nurseries has introduced fragaria 'Pretty, Tasty Ruby,’ a new ornamental-edible strawberry bred for retail performance and greenhouse production. The variety features red blooms and produces clusters of edible red berries over an extended... more »
Culture Report: Penstemon offerings reach new heights
Penstemon, as a class, scores high with consumers for appeal for many reasons. It is generally an easy-to-maintain garden choice, a main pollinator attractor (bees and hummingbirds in particular) and is available in colors that... more »
Keep color selling longer with season-extending plants
Season-extending varieties provide gardeners with dependable color, texture and performance during transitional times of the year. This gives growers the opportunity to extend sales by filling gaps in production when traditional options may struggle to... more »
Fig wins woody category at IPM Essen
The 2026 IPM Essen Novelty Showcase recognized eight new plant introductions across six categories, with 42 entries submitted by 27 exhibitors. Among the winners, 'Fignomenal' fig (Ficus carica... more »
Save the date for Darwin Perennials Day this June
Darwin Perennials Day will take place on June 17. Commercial perennial plant growers, nursery growers, retailers, landscapers, designers and media are all invited to register to see the hundreds of perennial varieties grown in display gardens,... more »
Knox Horticulture joins ThinkPlants network
ThinkPlants recently announced that Knox Horticulture has joined its network of breeders, growers and suppliers. Headquartered in Winter Garden, Florida, Knox Horticulture joins ThinkPlants’ network of breeders, growers and suppliers, further strengthening the availability of... more »
Sakata Seed America announces leadership change
Sakata Seed America has announced an executive leadership transition as Eduardo Flores departs the company to pursue other opportunities. Dave Armstrong will step in as president-CEO of Sakata Seed America. The company said business operations... more »
Terra Nova announces results from 2 trial programs
Terra Nova Nurseries has announced accolades for a selection of its best-of-breeding varieties at the 2025 Penn State University Flower Trials and the University of Tennessee Gardens, Knoxville. Three Terra Nova introductions — echinacea ‘Revelation... more »
Sakata zinnia wins Fleuroselect Gold Medal award
Sakata’s zinnia 'Profusion Double White Improved' earned a Fleuroselect Gold Medal for the 2027 season, adding to its previous All-America Selections Gold Medal recognition in the United States. The variety becomes one of a small... more »
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Schoneveld Breeding joins De Groot en Slot
