Breeder News
AFE opens 2025-2026 research proposal applications
The American Floral Endowment (AFE) is now accepting research proposal applications for the 2025-2026 funding cycle. University researchers must submit their proposals by Aug. 1, 2024. Funding innovative research is a critical pillar of AFE’s... more »
Selecta One signs agreement to use Dümmen Orange’s Intrinsa
Dümmen Orange's disease resistance label Intrinsa will now be used by ornamental breeder Selecta One, according to the new global licensing agreement between the two companies. Under this agreement, Selecta One will breed and market... more »
Sparkling new Princettia varieties
Princettia euphorbias have found their place as fashionable novelties in growers’ poinsettia portfolios. Fitting the early market window, they kick off the season with vibrant pinks and the whitest white. Plants are naturally compact and... more »
New perennials product manager joins Dümmen Orange
Katie Miller recently joined Dümmen Orange North America as regional product manager for perennials. An experienced industry professional with more than two decades of horticulture experience, Miller has hit the ground running at Dümmen Orange. She... more »
Who’s lighting up Times Square?
Proven Winners ColorChoice is lighting up the heart of New York City with its brilliant digital billboard, located in Times Square at the corner of 43rd Street and Broadway, across from the Nasdaq screen. Conceived... more »
FlowerTrials 2024
Doors open on June 11 for the 20th anniversary of FlowerTrials, an event for Pot and Bedding Plant Breeding. Social media channels are buzzing with images and videos of new plant varieties as exhibitors are... more »
Star Roses and Plants wins sustainability awards
Star Roses and Plants, a genetics company involved directly in breeding roses, edibles, perennials and woody plants, has announced two of its top-performing roses won awards from The American Rose Trials for the Sustainability (A.R.T.S.)... more »
Dümmen Orange welcomes new CEO
Dümmen Orange has appointed Anthony Christiaanse as its new CEO. Christiaanse succeeds Hugo Noordhoek Hegt, who had led Dümmen Orange since 2019. Noordhoek Hegt will remain closely involved with the company as a member of... more »
Xiamen International Flower Trials celebrates success
Xiamen International Flower Trials was held by Ernst Benary Samenzucht GmbH, Xiamen Ican Seed Co. and Fujian Flower Association. The first brand event of the Chinese flower breeding industry (XIFT) attracted friends from home and... more »
Dümmen Orange releases 2024-25 perennials catalog
Dümmen Orange displayed its lineup of annuals, perennials, potted crops and houseplants during 2024 CAST, and now you can check out the 2024-25 perennials catalog. Dümmen Orange wrapped up the 2024 California Spring Trials (CAST)... more »
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