Breeder News
De Vroomen celebrates 100 years of horticulture
De Vroomen Garden Products marks its centennial in 2025, celebrating a legacy of innovation and growth in the flower bulb and perennial industry. Founded in 1925 by Jacobus Theodorus De Vroomen in the Netherlands, the... more »
Culture Report: Poinsettia ‘Red Ribbons’
Ruth Kobayashi brings innovation to the poinsettia market with ever-branching genetics. These poinsettia varieties are bred for improved branching capabilities to produce a plant that does not require manual tip removal. The first of its... more »
ThinkPlants starts new shrub program
ThinkPlants is expanding into the North American shrub market with the launch of a new shrub liner program. This initiative signifies a strategic move to enhance the ThinkPlants portfolio, which has primarily focused on perennial... more »
Registration on new site open for California Spring Trials 2025
Are you ready to plan your trip around the California coast to see the best new genetics for 2026 release? California Spring Trials is set to take place on March 26-29, 2025. National Garden Bureau... more »
Mocha mousse color inspires 2025 plant palette release
Terra Nova Nurseries has unveiled its annual Pantone Color of the Year plant list, featuring varieties inspired by Pantone 17-1230 Mocha Mousse. This curated selection highlights plants that reflect the brown hues of mocha mousse... more »
Martha Stewart rose set for 2026 release
Star Roses and Plants has announced the upcoming North American release of the Martha Stewart Rose, a hybrid tea variety set to launch in 2026. Known for its... more »
Ball Seed releases 2025-2026 cut flowers catalog
Ball Seed has launched its 2025-2026 cut flower catalog, providing growers with an 82-page resource that includes traditional and contemporary floral varieties, recommendations from experts and a list of national cut flower associations. Joan Mazat,... more »
Terra Nova Nurseries earns top honors at plant trials
Terra Nova Nurseries garnered numerous awards at the 2024 Penn State Flower Trials, Aris Trial Gardens and University of Georgia (UGA) Trial Gardens. At Penn State, Terra Nova received 27 awards, including eight Best of... more »
Ball Seed introduces updated packaging, new systems
Ball Seed has moved its seed packaging operations into newly built facilities in West Chicago, enhancing seed distribution and processing capabilities. The transition underscores the company’s commitment to seed supply efficiency. The company also unveiled... more »
2025 Selecta One Poinsettias catalog now available
Selecta One has released its 2025 poinsettias catalog, a comprehensive 50-page guide for greenhouse growers. The catalog includes technical advice, cultural tips and a wide selection of poinsettia varieties to help growers plan a successful... more »
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