Sep 17, 2025

HilverdaFlorist releases new catalogues and varieties

HilverdaFlorist has released its new Gerbera 2026 and Cut Flowers 2026/2027 catalogues, featuring several new introductions for growers, trade and retail.

Gerbera Cannonball stands out as the first red standard in the Pomponi series. Other highlights include Angelo, a white variety in the Pomponi Mini series; gerbera Standard Ribbon, noted for its soft pink petals and dark center; and gerbera Mini Fedor, a bicolor option with strong technical traits.

The cut flower assortment also expands with dianthus Green Charm, a green novelty in the Sparkz line, and alstroemeria ‘Fashionista Sofiena.’

Growers and industry partners will have the opportunity to view the latest varieties during HilverdaFlorist’s Greenhouse Open Days in De Kwakel in week 45 and at Trade Fair Aalsmeer. Both events will showcase the new introductions in full bloom and offer a chance to connect with the company’s team.

“These catalogues reflect our ongoing commitment to providing a strong and diverse assortment for the market,” said a spokesperson for HilverdaFlorist.

The HilverdaFlorist catalogues are available online for download, with a full overview of the latest gerbera and cut flower introductions.