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Dec 4, 2025
Pantone names 2026 Color of the Year

Pantone has introduced PANTONE 11-4201 Cloud Dancer, a billowy white imbued with a feeling of serenity, as the Pantone Color of the Year selection for 2026.

The ethereal white hue aims to serve as a symbol of calming influence in a frenetic society rediscovering the value of measured consideration and quiet reflection.

“At this time of transformation, when we are reimagining our future and our place in the world, PANTONE 11-4201 Cloud Dancer is a discrete white hue offering a promise of clarity,” said Leatrice Eiseman, executive director, Pantone Color Institute. “The cacophony that surrounds us has become overwhelming, making it harder to hear the voices of our inner selves. A conscious statement of simplification, Cloud Dancer enhances our focus, providing release from the distraction of external influences.”

“We are living in a transitional time where people are seeking truth, possibility, and a new way of living,” said Laurie Pressman, vice president, Pantone Color Institute. “PANTONE 11-4201 Cloud Dancer is an airy white hue that exemplifies our search for balance between our digital future and our primal need for human connection—a liminal space that is a launchpad for creative expression—as individuals and communities are experimenting beyond traditional boundaries, opening the door to increased imagination and innovation.”