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Breeder News

Sakata forms global flower division for growth

Sakata Seed Corp. announced it will launch a Global Flower Business Division on June 1 to strengthen its flower operations and better respond to shifting global market conditions. The new division will merge the product... more »

Miffy Gardening Collection launched for young growers

De Vroomen Garden Products has introduced the Miffy Gardening Collection, a new line designed to engage children in gardening through themed tools, flower kits and grow-your-own activities. Developed with De Vroomen’s educational division Philos and... more »

Suntory Flowers Europe names new leadership team

Suntory Flowers Europe has announced the appointment of Ties Klapwijk as president-managing director and Munenori Inagaki as vice president, effective April 2025. The new leadership team will oversee the European division, which was officially established... more »

Knock Out rose gets national day recognition

Star Roses and Plants announced that National Knock Out Rose Day has been officially added to the National Day Calendar. The annual celebration will take place on the Friday before Mother’s Day, beginning May 9,... more »

Spring Meadow Nursery adds NewGen boxwood to lineup

Spring Meadow Nursery has partnered with Saunders Brothers to add the NewGen boxwood line to its Proven Winners ColorChoice Shrubs collection, offering growers new disease- and pest-resistant evergreen varieties. NewGen boxwood, developed by Saunders Brothers... more »

Dümmen Orange names new CEO

Dümmen Orange has appointed Ellen Mackenbach-Lakeman as its new chief executive officer, effective May 1. She will succeed interim chief executive officer Anthony Christiaanse, who led the company during a year of transition. [caption id="attachment_96098"... more »

Billboard with image of plants and text says: Better Garden Performance.

Proven Winners expands billboard campaign for spring

Proven Winners has launched its spring billboard campaign to boost brand visibility and drive traffic to garden centers during peak planting season. The initiative includes five billboard designs across 22 U.S. markets, expected to generate... more »

Close up of red echinacea flowers with blue sky in the background

Culture report: Echinacea Delightful series

The market for echinaceas is crowded and becoming more so each year. Recent strides in color breakthroughs have pushed some older varieties out in favor of the latest novelty. Terra Nova Nurseries has separated itself... more »

Close up of pink trumpet bell shaped petunia flowers

Trial garden report: Season wrap-up in Colorado

The Colorado State University (CSU) Flower Trial Garden can be visited year-round, with some cool season crops blooming in early spring, and many annuals planted in May don’t fade away until October. Two perennial gardens... more »

De Vroomen supplies tulips for chicago display

De Vroomen Garden Products will supply 15,000 tulip bulbs for Chicago’s 2025 Magnificent Mile Tulip Display, continuing a partnership with The Magnificent Mile Association and expanding on last year’s planting. The tulip variety, known as... more »