July 2018
All Eyes On the Consumer
How can you capture the consumer and differentiate your product offering through tags and packaging?An Update on Lighting Efficacy
In plant lighting, the efficacy (or more precisely, the photosynthetic photon efficacy) of a fixture quantifies how effectively a fixture converts electricity into light useful for photosynthesis. It ... moreCulture Report: Coleus Fancy Feathers Series
Available as unrooted cuttings, this series boasts vibrant plants with feathery foliage in three striking colors.How Are You Using the Internet?
Growers have found using the internet for both production and marketing purposes can save them time and money.Industry Innovations: Giving Gardeners an Upgrade
I have always been your atypical plant nerd. A passion for plants was the reason I picked a career in horticulture to begin with. I laugh when I think back about my original ideas of what I wanted to ... moreSmall Containers Get BIG COLOR with Moxie!
{Sponsored} Vegetative geraniums continue to be the most important annuals on the market. Since the introduction of Calliope Medium and Calliope Large, geraniums received much increased attention bec... moreSpring Premier: New Perennial Introductions
These new perennials showcased eye-catching color and performance at the Costa Farms spring trial.State of Your Business — Growth or Decline
There’s nothing more satisfying than running a successful business and seeing the results. What’s more challenging is doing it year after year. Running any successful business takes teamwork; even... moreUp and Comers for 2019
Hundreds of new variety introductions made their debut earlier this year at the California Spring Trials. We hit every single stop, took pages of notes and thousands of photos to now bring to you some of our favorites.Watch What You Say … and Simplify!
What can we learn from consumers? The more we listen, the greater the opportunities.Water Solubility and Systemic Insecticides
Question: What is the relationship between water solubility and systemic insecticides? Answer: Excellent question. First of all, what is water solubility? Water solubility is a measure of the amoun... moreWe're happy to provide a sampling of the articles in this issue. To receive full issues of Greenhouse Product News, please subscribe.
Video Library 
GPN recognizes 40 industry professionals under the age of 40 who are helping to determine the future of the horticulture industry. These individuals are today’s movers and shakers who are already setting the pace for tomorrow.
