Monrovia Launches New Houseplant Collection
Monrovia is introducing a new houseplant collection that can create an instant statement, with larger varieties that immediately elevate a consumer’s indoor decor. Now, there is no need to wait for a smaller plant to grow to fit your customers’ space. These lush varieties are perfect for the home office, living space, kitchen or anywhere your customers want to add beauty of plants.
The new indoor collection will feature dozens of varieties including Monstera, Ficus, Rubber Plant, Cheese Plant, Peperomia, Philodendron, and more. Each one-gallon or larger pot will often feature three plants, all grown with the same quality standards Monrovia adheres to with outdoor plants. These deeply rooted, well-branched selections will be available at independent garden centers beginning in 2022.
There is no denying that houseplants are an important part of a long-term trend,” says Katie Tamony, chief marketing officer. “At Monrovia, we wanted to bring something more to the category. That’s why we are offering mature size plants that truly make a statement. These expertly grown, lush and healthy selections are really living works of art that bring the beauty and peace of nature indoors.”