Mar 24, 2016

Pollinator Plant POP Materials Available

The National Pollinator Garden Network is encouraging consumers to plant pollinator-friendly gardens to support pollinator health within their landscapes and their greater community.

The organization’s Million Pollinator Garden Challenge, inspired by a White House initiative, is to have one million pollinator gardens planted and registered by the end of 2017.

The Horticultural Research Institute, the research arm of AmericanHort, has donated in-kind design services to produce “Help Us Plant One Million Gardens” point-of-purchase (POP) materials. These materials can be printed on-demand through Garden Center Marketing. The marketing materials include hang tags, bench cards and a variety of sizes of banners all depicting pollinators and their favorite flowering plants.

Each full-color sign uses the message “Help Us Plant One Million Gardens” along with the depiction of a pollinator and a plant. Most signs also include a “Plant Something for Pollinators” message along with a directive to register one’s garden at MillionPollinatorGardens.org.

All POP materials can be ordered online at www.gardencentermarketing.com/page/Pollinator-Garden-Challenge-Signage.

In addition to directing customers to pollinator plants, garden centers are encouraged to register their own on-site demonstration gardens for the Million Pollinator Garden Challenge.

Visit www.millionpollinatorgardens.org and register the garden, or upload pictures of the garden to the mobile app GrowIt! using the hashtag #pollination.