Sustainability

Wholesale program supports floral sustainability

Sustainabloom, a program from the American Floral Endowment, has launched the Wholesale Nickel Program to help floral wholesalers co... more »

Sustainabloom debuts video promoting green practices

Sustainabloom has released a new short video, Sustainabloom Road, to promote sustainable practices in the floral and horticulture industries. The vide... more »

Wool pellets offer sustainable farming solution

Albert Wilde, a sixth-generation Utah sheep rancher, has developed a sustainable agricultural solution using waste wool. His innovation, wool pellets,... more »

New sustainability guides focus on workforce well-being

The American Floral Endowment's Sustainabloom program has released three guides aimed at promoting social sustainability within the floriculture indus... more »

Walters Gardens: Rooted in legacy

Walters Gardens began as a five-acre farm in Zeeland, Michigan which grew perennials for local suppliers. More than 75 years later, it has grown into ... more »

AFE launches $2.5 million fundraising campaign

The American Floral Endowment (AFE) has announced a $2.5 million fundraising campaign to support Sustainabloom, a sustainability program cre... more »