Plug Connection Acquires Cyclamen Program from Greenheart Farms
On Friday, Plug Connection and Greenheart Farms announced that Plug Connection was acquiring Mesa Magic Cyclamen, a division of Greenheart Farms.
Greenheart Farms will continue to ship orders sown through Jan. 27 that will be shipped by May 25, 2012. Plug Connection will handle all of Greenheart’s existing orders beyond those dates to ensure a smooth transition for customers.
“We are very excited to announce the acquisition of the Mesa Magic Cyclamen program. It will be a great addition to our current offering,” says Tim Wada, president of Plug Connection. “Having Larry Adcock as a production consultant to help us continue the tradition of the Greenheart Farms/Mesa Magic quality made this a compelling opportunity we could not pass up.”
Bill DeVor, general manager and COO at Greenheart Farms says, “We are very pleased to be working with Plug Connection and we know that our customers will be in good hands. Our customer’s success is very important to us, so we will continue to offer cultural advice throughout the year and we will work very closely with Plug Connection during this time to ensure a smooth transition for our customers.”
Cyclamen plants that are currently being grown for Greenheart’s Spring Trials will be displayed at Plug Connection in Vista, Calif., March 24-30. Greenheart will continue to have Spring Trials this year and will be showcasing new rose varieties at its facilities in Arroyo Grande, March 25-28.
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