Dec 15, 2016

NFF Announces Dates for 2017 Meeting

The National Floriculture Forum (NFF) has announced its 2017 annual meeting will be held in Philadelphia from March 17-19, 2017 during the Philadelphia International Flower Show.

Participants of the meeting will attend the show and tour Longwood Gardens, and gather to discuss increasing the younger generation’s involvement in production and academic floriculture and horticulture.

Members of the Young Professionals Council (YPC) will also attend and discuss their work on this topic.

The NFF is an annual educational meeting for greenhouse growers, industry leaders, university faculty, graduate students and government scientists from academic institutions, governmental agencies and the greenhouse industry.

The event gives participants an opportunity to debate the future of floriculture against the dramatic changes in the global business environment. Its objectives are to address floriculture industry issues, form relationships and improve communication within the industry to share information.

Tours, seminars, posters and discussions during the NFF meetings allow the leaders of floriculture to discuss strategies to improve the image and prestige of floriculture.

The NFF has recently partnered with the American Floral Endowment (AFE) to permanently host all NFF information on the AFE website about the group and its annual meetings. Links to current and past events, registration information, schedules, photos and a detailed history of the NFF are all featured on AFE’s website at www.endowment.org/nff.

AFE also collaborated with the NFF to create a new logo for them (see image above).

The 2016 meeting was held in Holland and Germany in January, where the theme was “International Horticulture and IPM.” Participants visited greenhouse operations, the flower auction and other horticultural sites. This guided excursion was a way for growers and horticultural professionals to visit the famous IPM Trade Show and meet growers in the Netherlands.