Breeder News

Four Star Greenhouse releases 2026 Grower Resource Guide

Four Star Greenhouse has released its 2026 Grower Resource Guide, offering commercial growers updated tools and product information to support the upcoming season. The guide includes a lineup of new Proven Winners varieties such as... more »

Star Roses and Plants previews new 2026 varieties at Cultivate’25

Star Roses and Plants will present its new 2026 plant varieties at Cultivate ’25, July 12-15 in Columbus, Ohio. The nine new varieties are as follows: 'Bellini Cherry' lagerstroemia This crape myrtle offers a unique, small shrub... more »

Proven Winners adds shrubs to EZ Scape program

Proven Winners ColorChoice Shrubs will now be included in the Proven Winners EZ Scape program, expanding the scope of the landscape planning tool originally built around perennials. The collaboration was announced by Spring Meadow Nursery... more »

Terra Nova debuts echinacea for containers

Terra Nova Nurseries has released Echinacea 'Princess Citrus’, a compact perennial bred specifically for container production. The new variety features lime green and lemon-yellow blooms that develop cantaloupe tones over time and is part of... more »

Blooming hydrangeas in front of a porch with two chairs

PDSI unveils 2026 plant varieties at Cultivate

Plant Development Services Inc. (PDSI) will introduce a selection of new ornamental plant varieties at Cultivate 2025, featuring compact forms, expanded color options and garden performance suited for small-space landscapes and container gardening. New plants... more »

Potted pink flowering hibiscus sitting on top of a yellow table

HilverdaFlorist expands hibiscus portfolio with Diem

HilverdaFlorist and Italian breeder DIEM Breeding have announced a new partnership for the global sales and production of the Hibiscus D-Tahiti series. Under the agreement, HilverdaFlorist will manage cutting production, global marketing and commercial activities.... more »

Ball Seed showcases 2025 trials and tools event

Ball Seed will host its annual Customer Days event July 24 and 25 at The Gardens at Ball in West Chicago, Illinois, giving industry professionals a preview of new horticultural innovations. Running from 8 a.m.... more »

Sustainable roses win awards for regional performance

Star Roses and Plants has received two Master Awards from the American Rose Trials for Sustainability (A.R.T.S.) for its rose cultivars Blushing Drift and Ruby Red. The A.R.T.S. program evaluates rose varieties under low-input conditions... more »

PDSI names new sales director

Plant Development Services Inc. (PDSI) has named Tyler Brown as brand sales director. In this role, Brown will work directly with growers to expand demand for PDSI’s portfolio, including brands such as Southern Living Plant... more »

GardenChoice partners with Raker-Roberta’s for dianthus

GardenChoice has announced a new partnership with Raker-Roberta’s to distribute unrooted dianthus cuttings to growers throughout North America. The collaboration aims to expand access to EverBloom Dianthus genetics by combining GardenChoice’s breeder network with Raker-Roberta’s... more »