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Business & Management

Closeup of green lettuce in organic farm being cultivated without pesticides with diverse farm workers pushing crates with crop.

How to attract employees with a marketing mindset

The job hunting experience can be tedious and monotonous for your potential employee, with constantly repeating tasks. From typing in their full name, uploading a resume and then retyping all of the content of their... more »

lettuce growing in rows in a field

USDA announces $72.9M for specialty crop grants

The USDA has announced $72.9 million in grant funding through the Specialty Crop Block Grant Program, aimed at supporting projects that improve the competitiveness of specialty crops nationwide. Applications are being accepted through July 7,... more »

Hydrangea and shrub brands launch NYC billboard campaign

Bailey Consumer Brands Endless Summer Hydrangeas and First Editions Shrubs & Trees launched a data-focused marketing campaign in New York City’s Times Square over Mother’s Day weekend. Photos courtesy of Bailey... more »

US, China temporary slash on tariffs greeted with relief

In a move that could bring welcome relief to specialty agriculture and horticulture businesses caught in the crossfire of international trade disputes, the Trump administration announced a 90-day reduction in tariffs on Chinese imports. Reuters,... more »

Big Grower: Planting roots at Centerton Nursery

We’re a few months into spring and enjoying all the flowers in bloom thanks to growers like Centerton Nursery in Bridgeton, New Jersey. The roots to this family-owned and -run business trace back to 1974,... more »

Hands are holding trays of potted plants

Labor logistics present a complicated puzzle

As amped-up enforcement of existing immigration policy and the creation of new regulations stoke uncertainty in the agricultural community, those closely monitoring the situation agree on one path to creating clarification: modernizing the country’s H-2A... more »

Sakata forms global flower division for growth

Sakata Seed Corp. announced it will launch a Global Flower Business Division on June 1 to strengthen its flower operations and better respond to shifting global market conditions. The new division will merge the product... more »

USDA to provide $340.6M in relief for farmers affected by natural disasters

The USDA has announced $340.6 million in disaster assistance for farmers, ranchers and rural communities affected by natural disasters through the agency’s Disaster Assistance Fund. USDA Secretary Brooke Rollins made the announcement April 22 in... more »

Continuing the celebration of women in agriculture

Thoughtfully overlapping Women’s History Month and National Agriculture Week is National Women in Agriculture Day on March 21. U.S. Sens. Joni Ernst (R-Iowa) and Tina Smith (D-Minnesota) led a bipartisan group, including every female senator,... more »

Predicting your numbers for better business

No one can predict the future. Even so, a business can come close to hitting its projections for costs, sales, profits and more — no crystal ball necessary. How? It takes a commitment to forecasting. ... more »