Voeks has appointed Christopher Higgins as its new industry advisor to support innovation and sustainable development in CEA. Higgins is the president and co-founder of Hort Americas and founder of Urban Ag News.
Higgins brings more than 20 years of experience in horticultural supply, greenhouse systems and sustainable growing practices. His role will focus on advising Voeks on market trends, customer needs and product development, especially in greenhouse vegetable production, substrate-grown berries and hydroponics.
“We are thrilled to welcome Chris Higgins to our advisory board,” said Jorma Voeks, CEO of Voeks. “Chris’s deep industry knowledge and passion for sustainable horticulture gives the access we need to better understanding and thereby developing solutions to cost effective technologies to support growers worldwide.”
Voeks, a company specializing in irrigation and water management solutions, aims to advance sustainable practices in modern agriculture. The company’s focus on data-driven tools and automation aligns with Higgins’ background in supporting scalable and environmentally responsible growing methods.
Higgins said he looks forward to helping the company expand its impact on sustainable agriculture.
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