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Breeder News

Blooming hydrangeas in front of a porch with two chairs

PDSI unveils 2026 plant varieties at Cultivate

Plant Development Services Inc. (PDSI) will introduce a selection of new ornamental plant varieties at Cultivate 2025, featuring compact forms, expanded color options and garden performance suited for small-space landscapes and container gardening. New plants... more »

Potted pink flowering hibiscus sitting on top of a yellow table

HilverdaFlorist expands hibiscus portfolio with Diem

HilverdaFlorist and Italian breeder DIEM Breeding have announced a new partnership for the global sales and production of the Hibiscus D-Tahiti series. Under the agreement, HilverdaFlorist will manage cutting production, global marketing and commercial activities.... more »

Ball Seed showcases 2025 trials and tools event

Ball Seed will host its annual Customer Days event July 24 and 25 at The Gardens at Ball in West Chicago, Illinois, giving industry professionals a preview of new horticultural innovations. Running from 8 a.m.... more »

Red rose

Sustainable roses win awards for regional performance

Star Roses and Plants has received two Master Awards from the American Rose Trials for Sustainability (A.R.T.S.) for its rose cultivars Blushing Drift and Ruby Red. The A.R.T.S. program evaluates rose varieties under low-input conditions... more »

PDSI names new sales director

Plant Development Services Inc. (PDSI) has named Tyler Brown as brand sales director. In this role, Brown will work directly with growers to expand demand for PDSI’s portfolio, including brands such as Southern Living Plant... more »

GardenChoice partners with Raker-Roberta’s for dianthus

GardenChoice has announced a new partnership with Raker-Roberta’s to distribute unrooted dianthus cuttings to growers throughout North America. The collaboration aims to expand access to EverBloom Dianthus genetics by combining GardenChoice’s breeder network with Raker-Roberta’s... more »

Wave petunias marks 30 years with new collaboration

To celebrate its 30th anniversary in 2025, Wave Petunias by PanAmerican Seed has announced a collaboration with renowned photographer Anne Geddes. The partnership was unveiled at a rooftop event during EXPO ART WEEK in Chicago... more »

Syngenta Flowers launches redesigned website for growers

Syngenta Flowers has launched a redesigned website aimed at streamlining access to product information and technical resources for growers worldwide. The new platform provides region-specific product listings, automatically directing users to their market through IP... more »

Decoding common buzzwords in horticulture

In the world of ornamental grasses, there is no shortage of trendy buzzwords that pop up in social media content, magazine articles and home gardening shows. We are surrounded by words like native, drought tolerant,... more »

Culture Report: Oak leaf hydrangea gets optimized

Oakleaf hydrangea are beloved for their numerous ornamental features. The attractive foliage resembles oak tree leaves that age to burgundy in the fall. The long, summer to fall bloom window provides flowers that age from... more »