40 Under 40

Integrated Pest Management in a Public Garden — Lessons Learned

Have you ever had one of those perfect days? You know the one I mean, a day where everything goes exactly according to plan — your to-do list is neatly checked off in a timely... more »

Vaughan’s Horticulture Announces Sudden Passing of Matt Willoughby

Vaughan’s Horticulture announced the sudden passing of Matt Willoughby, 45, on Jan. 5, 2021. Willoughby was a sales representative for the company in the Carolinas and Tennessee, and a member... more »

10 Years and Growing

Welcome to 2021! I hope your New Year is off to a good start and that this year will be a healthy and prosperous one. I wanted to take this opportunity to remind you that... more »

The Art of Teaching

If I knew 10 years ago that “professor” would be part of my career journey, I would have laughed heartily and said, “Not likely!” But to date, it has been one of the most rewarding... more »

The Trials of Flower Trials in a Pandemic

Since 1933, Penn State University has been testing flowers and plants. Our trial is one of the oldest and largest universitybased flower trials research programs in the U.S. I have been involved with the trials... more »

Discovering New Opportunity in 2021

2020 has proven to be a year unlike most of us have seen before. From the challenges with early spring and Easter crops to the strong demand that growers saw in May and beyond, many... more »

Making New Variety Decisions

In the early 2000s, two psychologists set up an experiment at an upscale grocery store. On the first day, they set up a table with a large display of jars of jam with over 100... more »

Tree Town USA Team Members Receive Industry Honors

TreeTown USA team members received several awards and appointments from respected horticulture industry organizations in 2020. Earlier this year, AmericanHort appointed Jonathan Saperstein, TreeTown USA's chief executive officer, to... more »