October 2022 — BG

Cover Story — Primed for a Consumer Brand

Costa Farms has spent the last 60 years walking in terms of consumer behavior, but new investments to create a consumer brand have the wholesale grower running at full speed now.

Management — The Forecast for Workforce Issues

Changes to H-2A may make the program even more challenging, but there are some glimmers of hope as the legislature heads into the fall.

Think Business — The Right Advice

A healthy way of thinking about advice is helpful as your business continues to evolve.
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Past issues

Plantpeddler Poinsettia Variety Day to Take Place Dec. 2

Plantpeddler Poinsettia Variety Day is scheduled to take place Dec. 2, 2021 in Cresco, Iowa. This year, 160+ commercial and pre-release poinsettia varieties are being trialed, produced under true production protocols and environmental conditions.

All major Poinsettia breeders will be represented in the trial, including: Beekenkamp, Dümmen Orange, Lazzeri, Rinehart Poinsettias, Selecta One, Suntory and Syngenta Flowers. Breeder representatives will be present to support their genetics and growers.

Also at this year’s event, the Fantasy Colors Poinsettia Painting Guru, Dr. Andrew Lee of Ball Horticulture, will be doing demonstrations in a special segment called “What’s Your Fantasy? Paint Time Fun with Dr. Lee.” It promises to be enlightening and entertaining.

The Plantpeddler Poinsettia Trial is one of the premier trials in the country and the northernmost trial in the United States. It reflects commercial production under variable fall conditions of the Upper Midwest. It is grown with minimal enhancement with growth regulators to show natural vigor and habit of varieties.

If you would like to attend, an RSVP recommended.

Phone 800.827.1654 or email to [email protected]. Additional information is available on the company’s website www.plantpeddler.com.


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GPN recognizes 40 industry professionals under the age of 40 who are helping to determine the future of the horticulture industry. These individuals are today’s movers and shakers who are already setting the pace for tomorrow.
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