Retail

OASIS Eleganz foliage cleaner launches for greenhouse growers

Oasis Grower Solutions has introduced OASIS Eleganz Liquid Leaf Clean, Shine and Protect, a concentrate designed to remove production residues from foliage plants and improve retail presentation for greenhouse growers and plant retailers. The product... more »

GardenChoice partners with Raker-Roberta’s for dianthus

GardenChoice has announced a new partnership with Raker-Roberta’s to distribute unrooted dianthus cuttings to growers throughout North America. The collaboration aims to expand access to EverBloom Dianthus genetics by combining GardenChoice’s breeder network with Raker-Roberta’s... more »

National Wave Day celebrates petunias and pansies

Wave petunias from PanAmerican Seed will launch National Wave Day on May 3, 2025, marking the start of a dedicated consumer gardening holiday. The event aims to promote Wave petunias and pansies while supporting garden... more »

Locations revealed for 2024 Farm Market Bus Tour

Set to take place on Monday, Dec. 9, 2024, the Farm Market Bus Tour 2024 provides an in-depth experience that takes growers to five West Michigan farm markets to learn more about each location’s business... more »

Pantone Chooses Floral-Friendly 2023 Color of the Year

Pantone has named Viva Magenta 18-1750 as its Color of The Year for 2023. Vibrating with vim and vigor, it is a shade rooted in nature descending from the red family and expressive of a... more »

Engaging Plant Purchasers Through Online and In-Person Communications

Plant customers are changing. When I first started my graduate work, it was immediately after the Great Recession, and horticulture customers indicated plants were luxury goods. Given the economic environment, this is not surprising. [caption... more »

Retailers’ Choice Awards Chosen at Farwest

As part of the Retailers’ Choice Awards, a jury of volunteer garden retailers roamed the floor and highlighted 12 different products that particularly piqued their interest at the 2022 Farwest Show in Portland, Oregon. The awards were presented... more »

Costa Farms Pivots to Consumer Marketing

Costa Farms is shifting its communication strategy to an increased focus on indoor and outdoor gardeners. As a part of this strategy, the company has launched a branding effort and consumer marketing campaign and is... more »

Proven Winners Announces 2022 Roadshow Events

Proven Winners Roadshow events will take place this fall, aimed to provide inspiration for growers and retailers to grow their business in 2023. These day-long educational events are hosted by the Proven Winners team of... more »

Monrovia Kicks off Pollinator Week With Local Retailers

Monrovia kicked off Pollinator Week by announcing the prize recipients of the Bee a Winner Pollinator Plant Giveaway. The company partnered with more than 30 garden centers across the country to give away pollinator-attracting plants to local winners,... more »