Variety Info

Global showcase of new varieties at FlowerTrials 2025
Welcoming horticulture and retail professionals from around the world, FlowerTrials members will hold open houses at 27 locations in the middle and south regions of The Netherlands, as well as Germany. Over 50 breeders have... more »

Culture Report: ‘Sonic Bloom Punch’ weigela
Proven Winners ColorChoice ‘Sonic Bloom Punch’ weigela is a vibrant shrub with a heavy set of fuchsia-pink flowers from spring through fall. Known for its extended bloom period, it attracts pollinators like hummingbirds and bees,... more »

Breeding award-winning calibrachoa
Breeders strive to create the perfect plant, but the laundry list of “must-have” attributes is long — new, unique, better, easy-to-grow, consistent, long-lasting and attention-grabbing. So, what does it take to develop an award-winning variety?... more »

FlowerTrials 2025 to highlight plant innovations this June
FlowerTrials 2025 will return June 10-13 in the Netherlands and Germany, offering pot and bedding plant professionals an in-depth look at the latest breeding innovations. The annual event is expected to draw thousands of visitors... more »
Miffy Gardening Collection launched for young growers
De Vroomen Garden Products has introduced the Miffy Gardening Collection, a new line designed to engage children in gardening through themed tools, flower kits and grow-your-own activities. Developed with De Vroomen’s educational division Philos and... more »

Culture Report: Echinacea Delightful series
The market for echinaceas is crowded and becoming more so each year. Recent strides in color breakthroughs have pushed some older varieties out in favor of the latest novelty. Terra Nova Nurseries has separated itself... more »

Trial garden report: Season wrap-up in Colorado
The Colorado State University (CSU) Flower Trial Garden can be visited year-round, with some cool season crops blooming in early spring, and many annuals planted in May don’t fade away until October. Two perennial gardens... more »
De Vroomen supplies tulips for chicago display
De Vroomen Garden Products will supply 15,000 tulip bulbs for Chicago’s 2025 Magnificent Mile Tulip Display, continuing a partnership with The Magnificent Mile Association and expanding on last year’s planting. The tulip variety, known as... more »

12 new varieties for 2025
Seeking to stock your benches with innovative new varieties? Look no further than these new introductions. AGASTACHE ‘SUMMERLONG’ Darwin Perennials Colorful flowers that last all summer into fall. Extend... more »

New expectations: 2026 variety introductions at CAST 2025
Breeders are set to show off the latest genetics at the end of this month at California Spring Trials 2025. It takes years of research, trials and technology to produce new varieties to improve our... more »









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