IPM Essen Returns in ’22 with a Focus on Sustainability
After taking 2021 off due to the pandemic, IPM Essen will return in 2022.
Taking place Jan. 25-28, 2022, the green sector will have a top-class platform at Messe Essen to discuss one topic in particular: Sustainability.
Numerous exhibitors have already confirmed their participation in the event. The usual extensive supporting program will be extended by the topic “Packaging in Horticulture”.
“The horticultural industry must make itself fit for the future in order to meet today’s demands. Regardless of the pandemic, climate change continues to concern us. Sustainable solutions must be presented and discussed. The next IPM ESSEN is more than overdue, because we need this international communication platform as an important innovation driver,” said IPM Advisory Board Chairwoman Eva Kähler-Theuerkauf.
“Tests, vaccinations and a comprehensive hygiene concept allow trade fairs to be held safely again. We have the claim to confirm our position as the world’s leading trade fair and continue to orient our trade fair planning to the international market,” explains Oliver P. Kuhrt, managing director of Messe Essen. “We assume that we will organize an IPM Essen which, due to its cutting-edge subject matter and the communication needs of the industry, will be able to build on the successes of previous years.”
“We are again experiencing a very high level of willingness to participate in IPM Essen 2022 in all exhibition sectors. Especially now, the industry needs a platform for innovations and personal exchange,” said Sabina Großkreuz, marketing business unit manager at Messe Essen.
Emphasis on Sustainable Packaging
As the industry faces the challenge of meeting the desire for greater sustainability, a major area of focus is environmentally friendly packaging. The new special show area “Packaging in Horticulture” provides an overview of the market and shows possible solutions. In addition to products made from recycled materials, the focus is also on alternatives and reusable systems.
Further highlights such as the Infocenter Horticulture, the BGI Trade Center, the Green City with live floristry and the start-up area of the “Young Innovative Companies” are planned.
IPM ESSEN intends to maintain its usual extensive supporting program and is also planning the International Horticultural Forum, a series of lectures on the EU campaign “Green Cities for a Sustainable Europe,” floricultural competitions, a career forum and the Training Day.
Additional information on the show is available at www.ipm-essen.de.