Consumers
Survey: Millennial Homeownership Continues to Drive Gardening Purchases
Currently, millennials are the largest home-buying group in the county, accounting for 38% of all home purchases. This group is changing the process o... more »
NICH to Present Webinar on Doing Business Under Difficult Circumstances
On May 5, the National Initiative for Consumer Horticulture (NICH) will present a free webinar on "Doing Business Under Difficult Circumstances – F... more »
NICH Conference to Meet in Atlanta in June
The Third National Initiative for Consumer Horticulture (NICH) Conference will take place in Atlanta June 27-29. Everyone in every aspect of consu... more »
Brie Arthur Joins Gardenuity
Gardenuity, the direct to consumer gardening platform that helps gardeners step-by-step in the growing process, has hired Brie Arthur as vice presiden... more »
Tracking Today’s Consumers
Consumer spending habits have changed quite a bit over the last decade. But how have they changed when it comes to buying plants and flowers? To he... more »
Webinar to Offer Insight into Consumer Behavior
Marco Palma, professor at Texas A&M, will present a free webinar on "Inside the Mind of the Consumer," on July 13, at 10 a.m. CDT. In this webi... more »
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