Consumers
GrowIt! App Sees Data Driven Trends
GrowIt! reports 90,000 people have used the mobile app this spring. Over the past year and half, plants on GrowIt! have amassed more than 1.2 millio... more »
A Good Year to Grow On
According to recently released research from Bruce Butterfield at the National Gardening Research Co. (formerly a part of the National Gardening Assoc... more »
SAF Study Looks at Generational Purchasing Trends
Results from the 2016 Generations of Flowers Study, a study resulting from a partnership between the Society of American Florists (SAF) and the Amer... more »
Capitalizing on the Veggie Trend
We’ve seen an increase in demand for vegetables in recent years as more and more people get interested in raising their own food. If you aren’t ca... more »
Selling Roses to the Next Generation of Gardeners
How can we sell gardening products to Millennials? Grabbing the attention of young gardeners is a popular topic in our industry today because ... more »
NGB to Host Spring Trials Trip for Garden Bloggers
National Garden Bureau (NGB) is again hosting five garden communicators’ travel during the 2016 California Spring Trials. In 2015, for the firs... more »