Breeder News

New plant varieties for small spaces

Plant Development Services has announced its 2025 lineup of plant varieties, designed to meet growing demand for space-saving, low-maintenance and visually striking plants. "We see our new varieties as more than just plants: they bring... more »

De Vroomen celebrates 100 years of horticulture

De Vroomen Garden Products marks its centennial in 2025, celebrating a legacy of innovation and growth in the flower bulb and perennial industry. Founded in 1925 by Jacobus Theodorus De Vroomen in the Netherlands, the... more »

Culture Report: Poinsettia ‘Red Ribbons’

Ruth Kobayashi brings innovation to the poinsettia market with ever-branching genetics. These poinsettia varieties are bred for improved branching capabilities to produce a plant that does not require manual tip removal. The first of its... more »

ThinkPlants starts new shrub program

ThinkPlants is expanding into the North American shrub market with the launch of a new shrub liner program. This initiative signifies a strategic move to enhance the ThinkPlants portfolio, which has primarily focused on perennial... more »

MarthaStewartRose_016_Star Roses and Plants

Martha Stewart rose set for 2026 release

Star Roses and Plants has announced the upcoming North American release of the Martha Stewart Rose, a hybrid tea variety set to launch in 2026. Known for its... more »

Ball Seed releases 2025-2026 cut flowers catalog

Ball Seed has launched its 2025-2026 cut flower catalog, providing growers with an 82-page resource that includes traditional and contemporary floral varieties, recommendations from experts and a list of national cut flower associations. Joan Mazat,... more »

Terra Nova Nurseries earns top honors at plant trials

Terra Nova Nurseries garnered numerous awards at the 2024 Penn State Flower Trials, Aris Trial Gardens and University of Georgia (UGA) Trial Gardens. At Penn State, Terra Nova received 27 awards, including eight Best of... more »

Ball Seed introduces updated packaging, new systems

Ball Seed has moved its seed packaging operations into newly built facilities in West Chicago, enhancing seed distribution and processing capabilities. The transition underscores the company’s commitment to seed supply efficiency. The company also unveiled... more »

2025 Selecta One Poinsettias catalog now available

Selecta One has released its 2025 poinsettias catalog, a comprehensive 50-page guide for greenhouse growers. The catalog includes technical advice, cultural tips and a wide selection of poinsettia varieties to help growers plan a successful... more »

Resolution reached on sales of speckled petunias

Westhoff and Selecta Klemm have resolved a dispute regarding the sales of Westhoff's DiscoBall petunias in the U.S., ensuring growers can continue accessing the speckled petunia variety. The agreement allows Westhoff and its network of... more »