Marketing
Bonnie Plants Puts $250K Toward Program for Gardening for Food Pantries
Bonnie Plants, a grower of vegetable and herb plants for home gardens in the U.S., is partnering with The Home Depot and AmpleHarvest.org to encourage gardeners to grow food for local food pantries. Through the... more »
BlueSkye Creative Adds Rempert as Account Manager
BlueSkye Creative, a San Diego-based, award-winning marketing agency devoted exclusively to the horticulture market, has hired Debbie Rempert as account manager. In her new role with BlueSkye Creative, Rempert will be managing the relationship with... more »
Suntory Flowers Glams Up the GRAMMYs
Suntory Flowers hit the red carpet once again with Tu Bloom of Bloom Designs, Inc., the official botanical artist for the GRAMMYs. The 64th Annual GRAMMY... more »
2022 is the Year of the Salad Greens
According to a 2021 survey commissioned by Fresh Express and conducted by OnePoll, 73% of consumers are dedicating themselves to a healthier diet after gaining what has been dubbed “The Quarantine 15,” meaning the 15... more »
What the Research Says About Millennials and Houseplants
The words “millennial” and “houseplant” have been used in conjunction for the past few years in the horticulture industry. Millennials are defined as U.S. consumers ages 26 to 42. Generation Y (colloquially called millennials) is... more »
USDA Pumps Stimulus Dollars Into Local Agriculture Market Program
The USDA will pump millions of dollars from the American Rescue Plan Act into the Local Agriculture Market Program, aka LAMP. The funding is meant to expand and strengthen opportunities to sell to institutions, such... more »
Phenomenal Phlox
Each year, the National Garden Bureau’s “Year of the” program chooses crops specifically for the North American market that are easy to grow, genetically diverse, and with a lot of new breeding to showcase. This... more »
Survey: Millennial Homeownership Continues to Drive Gardening Purchases
Currently, millennials are the largest home-buying group in the county, accounting for 38% of all home purchases. This group is changing the process of homeownership, from the way they purchase to the way they update... more »
Celebrate the Verbena
There are many reasons to love and grow verbena. It is a versatile crop with many uses, from baskets to the landscape. In recent years, we’ve seen so many new colors introduced in the category,... more »
How Can Growers Help Nurture the Future of the Industry?
Through the years, there’s been an echoing sentiment across the industry that fewer people are pursuing careers in horticulture and plant-related sciences. You hear about labor shortages at conferences or in articles about recruiting growers... more »
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